Auracana led NASCAR On SPEED for the second year in a row further expanding the SPEED experience to a growing base of NASCAR fans.  The Emmy Nominated “Be There” theme and in-camera visual effects connected the campaign’s immersive energy to the passion of fans, drivers and crews who sing it at the track and experience it everyday on SPEED.    Auracana shot at NASCAR, intergrated top driver testimonials and created an extensive series of graphic toolkits, adrenaline-fueled promo campaigns and radio that SPEED is using throughout its 40 week season.